REACH 2030 + Beyond. See what's next.
On California’s Central Coast, the ingredients for business growth are all within reach
We are Connected, offering a central location and stress-free transportion, and Spacious, with room to breathe, explore, and make your mark.
We are Talented, with a highly educated workforce and top-ranked universities, and Grounded, home to passionate people who play as hard as we work.
We are Competitive in global markets and business costs and Collaborative, with a welcoming, community-minded business environment.
Surrounded by pioneers in space exploration technologies, renewable energy, artificial intelligence and beyond, you’ll be in good company on the Central Coast, a thriving hub of homegrown and global businesses. See who’s here and the assets and resources supporting industry growth.
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Each with its own distinctive mix of assets and advantages, the 15 cities and many communities of Santa Barbara and San Luis Obispo Counties add up to more than the sum of their parts. Get to know what each has to offer.
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The region’s capital market has taken off, growing more than 50% since 2015. Santa Barbara is now one of the nation’s rising stars for startups, and the region is home to more than a half dozen unicorns. Venture capital firms have taken notice, setting up shop and forming seed funds focused on the Central Coast.
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The Central Coast has a ripe entrepreneurial ecosystem with incubators, small business resources, innovative training programs, and top-tier universities advancing industry through research and partnerships. Learn more about the Central Coast’s business resources.
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California’s coastal 101 highway runs right through the Central Coast, connecting the region to the metros of Los Angeles and Silicon Valley/ San Francisco Bay area. For longer trips, three commercial airports take you to a dozen cities and hundreds of connections. Learn more about our location and market access.
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The universities and community colleges of the Central Coast make regular appearances on nationwide and even global top 10 lists and produce thousands of graduates each year in in-demand fields like computer science and engineering. Learn more about our talent pipeline.
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California boasts the 5th-largest economy in the world, leads the nation in innovation and draws more venture funding than most other states combined. It also offers a comprehensive package of business grants, financing assistance and tax credits. Learn more about state incentives.
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